I've always liked the beat to Sean Comb's "D.I.D.D.Y." Back in 2001 I was doing radio in Vegas and when this song came on people lost their minds! To this day, the beat still goes hard and I use it as a background bed on my current radio show.
Diddy has been doing his thing for a minute with his Bad Boy empire and he's still got it. Although he has cooled down on the music aspect of the industry, he is still very much active in supporting his son artist King Combs among other things. Diddy is a business, brand expert and much more, so he'll still be doing his thing for years to come. I mean, who else has a self-titled song?