Jesse White is reflecting on the history of the Bud Billiken Parade

The Bud Billiken Parade is synonymous with back-to-school time in Chicago. Jesse White speaks on the parade. White says his recipe for achievement has remained the same – be ready, eager, and on time – because the high-ranking state official says a good attitude can conquer all. White says he learned that mindset from the late Dr. Martin Luther King Jr.